The Annual Pumpkin Run ATV/UTV Rally is held in Mercer, Wisconsin and takes place on all Iron County ATV/UTV trails and routes. The purpose of our rally is for participants to take part in a poker run, making stops at different locations across all of the ATV/UTV Trails.


Registration is only $20. When registering, participants will pick up their Rally packet with an ATV/UTV Map and commemorative bandanna at the Mercer Chamber of Commerce. All registrants are required to sign an agreement and release waiver when they pick up their rally packet.

The $20 registration fee includes a choice of one of two Poker Run Sheets. Both sheets may be purchased for $30 per rider.

Event Schedule

Thu. Oct. 10th

8am-4pm:  Registration and Packet Pickup at Mercer Area Chamber of Commerce 

9am-4pm:  Registration and Packet Pickup at  and Hurley Chamber of Commerce

4pm-Midnight: Late Packet Pickup at the Great Northern in Mercer. 

3pm-8pm:  Poker Run

Fri. Oct. 11th

8am-1pm: Registration and Packet Pickup at Mercer Area Chamber of Commerce

9am-4pm: Registration and Packet Pickup at Hurley Chamber of Commerce

2pm-6pm: Registration and Packet Pickup in Mercer at Chamber Booth at TBD

4pm-Midnight: Late Packet Pickup at the Great Northern in Mercer. 

Noon-8pm: Poker Run

2pm-6pm: ATV, UTV & Lawn Tractor Pull at TBD

Sat. Oct. 12th

Noon-8pm: Poker Run

4:00pm: Great Pumpkin Parade Line-Up begins at Mercer DNR Ranger Station

5pm: Great Pumpkin Parade through Downtown Mercer

5:30pm-Close: Pumpkin Party Location: TBD

Sun. Oct. 13th

Noon-6pm: Poker Run

Poker Run Thu. Oct. 10th - Sun. Oct 13th, 2024

This year’s Poker Run gives riders a choice of two sets of stops throughout Iron County, or choose to do both sets for an opportunity to increase your chances of drawing of winning hand. Pumpkin Run Rally registration includes one poker sheet (your choice). Riders must receive a stamp from all businesses on the sheet to be eligible to draw a poker hand. Extra cards may be earned through purchases and participation in the Great Pumpkin Parade.

Riders who complete their sheets may draw their cards at any time during the rally at the wrap-up location.

The Winning Hands will be announced Wednesday. Cash Prizes to the Top Ten Hands.

Thank You to These Businesses for Participating in the 2023 Poker Run

  • Albe's Bar and Grill
  • Around the Corner Pub
  • B & B Adventures of Mercer
  • Beaver Lodge
  • Beaver’s Resort
  • Bear Chasers Lodge
  • Bucko's Saloon
  • Carly’s Beer Barrel
  • Chub & Sandy's
  • Dear Lodge
  • Do Drop In
  • Donner's Bay
  • Full Throttle Bullhead Saloon
  • Gateway Lodge & Resort
  • Harmel's Bear Den
  • Iron Horse 
  • Joany’s Sidekicks
  • Johnny's Bar & Grill
  • Ladder 715
  • Lazy Ace Saloon
  • Liberty Way Tap House
  • Longhorn's Bar & Grill
  • Luoma's Saxon Pub
  • Muskies Inn Bar & Grill
  • North Pole Tavern
  • Opie's Time Out
  • Pine Lake Lodge
  • Pitt's Place
  • Silver Street Pit Stop
  • Sunken Horse Saloon
  • The Bar 
  • Whitecap 
  • Willy’s Still
  • Wolf’s Den Bar & Grill
  • Yukon 51

Poker Run Hours: Participating businesses are required to be open to stamp sheets during these hours:

Thursday: 3pm-8pm, Friday: Noon-8pm, and Saturday: Noon-8 pm. Sunday hours are not required.

Poker Run 2023 Winners

-- 1st Place: Jeff Brillhart - Straight Flush
-- 2nd Place: Kevin Sorenson - Straight Flush
-- 3rd Place: Shawn Swanson - Four of a Kind
-- 4th Place: Patty Gandt - Four of a Kind
-- 5th Place: Molly Buesing - Full House
-- 6th Place: Scott Lappe - Full House
-- 7th Place: Becky Olsen - Full House
-- 8th Place: Suzanne Aubrey - Full House
-- 9th Place: Christopher Huffman - Full House
-- 10th Place - Megan Lappe - Full House
poker run cards

ATV, UTV & Lawn Tractor Pull Fri. Oct. 11th, 2pm @ TBD

Test Your Skill Against the Z Force ATV Sled!

The Tuscobia Trails ATV Association is bringing their custom-built pull sled to Mercer.

ATVs, UTVs and Lawn Tractors will complete in separate divisions with multiple classes according to CC’s in each division. Winners will be awarded in each class to the driver pulling the farthest distance. Commemorative Pumpkin Run Mug presented to first place in each class, certificates awarded to second and third places. The cost is $10 for the first pull and $5 for a second try.

Register In-Person Day of the Pull

Great Pumpkin Parade Saturday, October 12th at 5pm

Join the Fun and Line-Up for the Great Pumpkin Parade through Downtown Mercer

Line-Up begins at 4pm at the Mercer DNR Ranger Station parking lot at 5291 N State House Circle, Mercer. Riders are encouraged to decorate their vehicles and wear costumes in keeping with a Halloween theme. Prizes will be awarded.  There is no cost to participate in the parade.

2021 Great Pumpkin Parade Winners Tim & Rhonda Pfleger

Pumpkin Party Saturday, October 12th at 5:30pm

Following the Parade 

2024 Pumpkin Party Location: TBD

2024 50/50 Raffle Drawing is October 18 at 3pm

Don’t forget to buy your tickets at any of the businesses participating in the Poker Run or at the Mercer Area Chamber of Commerce. Tickets are $1 each or 6 for $5.  Drawing will be at 3pm on October 18, 2024.

50/50 Raffle 2023 Winner

$995.00 to Doug Steen

Raffle Tickets

Photo Gallery

For More Information

Mercer Chamber of Commerce

5150N Hwy 51
Mercer, WI 54547

Tel: 715-476-2389
Visit Website

Please enter your name.
Please enter a message.
Please check the captcha to verify you are not a robot.