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The Annual Pumpkin Run ATV/UTV Rally is held in Mercer, Wisconsin and takes place on all Iron County ATV/UTV trails and routes. The purpose of our rally is for participants to take part in a poker run, making stops at different locations across all of the ATV/UTV Trails.


Registration is only $20. When registering, participants can decide to pick up their Rally packet with an ATV/UTV Map and commemorative bandanna at the Mercer Chamber of Commerce. All registrants are required to sign an agreement and release waiver when they pick up their rally packet.

The $20 registration fee includes a choice of one of two Poker Run Sheets. Both sheets may be purchased for $30.

Event Schedule

Thu. Oct. 10th

8am-4pm:  Registration and Packet Pickup at both Mercer Area Chamber of Commerce and Hurley Chamber of Commerce

3pm-8pm:  Poker Run

Fri. Oct. 11th

8am-4pm: Registration and Packet Pickup at Mercer Area Chamber of Commerce

8am–4pm: Registration and Packet Pickup at Hurley Chamber of Commerce

4pm-8pm: Registration and Packet Pickup in Mercer at Chamber Booth at Liberty Way Tap House

Noon-10pm: Poker Run

2pm-6pm: ATV, UTV & Lawn Tractor Pull at Liberty Way Tap House, 2040 Saarnio Rd, Mercer

Sat. Oct. 12th

9am-1pm: Registration and Packet Pickup at Mercer Area Chamber of Commerce – No Saturday pickup in Hurley

Noon-10pm: Poker Run

4:00pm: Great Pumpkin Parade Line-Up begins at Mercer DNR Ranger Station

5pm: Great Pumpkin Parade through Downtown Mercer

5:30pm-Close: Wrap-up Party at The Gateway Lodge and Resort, 4695 N Popko Cir West, Mercer

Poker Run Thu. Oct. 10th - Sat. Oct 12th

This year’s Poker Run gives riders a choice of two sets of stops throughout Iron County, or choose to do both sets for an opportunity to increase your chances of drawing of winning hand. Pumpkin Run Rally registration includes one poker sheet (your choice) with 12 Iron County businesses. Riders must receive a stamp from all businesses on the sheet to be eligible to draw a poker hand. Extra cards may be earned through purchases and participation in the Great Pumpkin Parade.

Riders who complete their sheets may draw their cards at any time during the Rally at The Gateway Lodge in Mercer.

The Winning Hands will be announced Wednesday. Cash Prizes to the Top Five Hands.

Thank You to These Businesses for Participating in the 2019 Poker Run

  • Alaska House
  • Around the Corner Pub
  • Bear Chasers
  • Beaver Lodge
  • Beaver’s Resort
  • Burgers Bar
  • Carly’s Beer Barrel
  • Do Drop In
  • Full Throttle Saloon
  • Gateway Lodge & Resort
  • Heart of the North
  • Joany’s Sidekicks
  • Ladder 715
  • Lazy Ace Saloon
  • Liberty Way Tap House
  • North Pole Tavern
  • Ruggers Landing
  • Saxon Pub
  • Silver Street Pit Stop
  • Sunken Horse Saloon
  • Whitecap Mountain Resort
  • Willy’s Still
  • Wolf’s Den
  • Yukon 51

Poker Run Hours: Participating businesses will be open to stamp sheets during these hours: Thursday, 3pm-8pm , Friday, Noon-8 pm, and Saturday, Noon-8 pm

Poker Run 2018 Winners

  • $1028.60 to Joe Steffens, Pickerel, WI - Full House Kings over Eights
  • $771.45 to Michelle Green, Edgerton, WI - Full House Jacks over Threes
  • $257.15 to Matt Young, Iowa City, IA - Full House Eights over Aces
  • $257.15 to Sheila Van Swol, Waupaca, WI - Full House Sixes over Fives
  • $257.15 to Scott Dunn, Morris, IL - Full House Sixes over Threes

poker run cards

ATV, UTV & Lawn Tractor Pull Fri. Oct. 11th, 2pm @ Liberty Way Tap House

Test Your Skill Against the Z Force ATV Sled!

The Tuscobia Trails ATV Association is bringing their custom-built pull sled to Mercer.

ATVs, UTVs and Lawn Tractors will complete in separate divisions with multiple classes according to CC’s in each division. Winners will be awarded in each class to the driver pulling the farthest distance. Commemorative Pumpkin Run Mug presented to first place in each class, certificates awarded to second and third places. The cost is $10 for the first pull and $5 for a second try.

Liberty Way Tap House is in Mercer on the corner of Saarnio Road and Highway 51, off trail 17.

Register In-Person Day of the Pull

ATV, UTV & Lawn Tractor Pull 2018 Winners

  • Lawn Tractor Division - Arlen Marcott, Ashland,WI
  • ATV 5000599 Division - Don Garrett, Mercer
  • ATV Unlimited Division - Danny Alagna, Streamwood, IL
  • UTV Unlimited Division - Steve Coppenbarger, Clinton, IL, Mike Mapes, Weyauwega, WI and Chris Hanson, Cedar Rapids, IA

Great Pumpkin Parade Saturday, October 12 at 5pm

Join the Fun and Line-Up for the Great Pumpkin Parade through Downtown Mercer

Line-Up begins at 4pm at the Mercer DNR Ranger Station parking lot at 5291 N State House Circle, Mercer. Riders are encouraged to decorate their vehicles and wear costumes in keeping with a Halloween theme. Prizes will be awarded.  There is no cost to participate in the parade.

1ST PRIZE ~ Sharper Image Video Streaming Drone
2ND PRIZE ~ Skyrover Remote Control Helicopter

Brian McNelis and Julie Gustafson, Los Angeles, CA

Great Pumpkin Parade 2018 Winners

1 st Place
Brian McNelis and Julie Gustafson, Los Angeles, CA - Sharper Image video streaming drone donated by the Mercer Dusty Loons ATV Club

2nd Place 
Jim Sattelmayer, Mercer – Sky Rover remote control helicopter donated by the Mercer
Dusty Loons ATV Club

Wrap Up Party Saturday, October 6 at 5:30pm @ Gateway Lodge & Resort

Following the Parade at Gateway Lodge & Resort, enjoy brats, burgers, pizza & drinks at Gateway. Their will be live music, door prizes, and raffles.

50/50 Raffle Drawing is Wednesday, October 16 at 3pm

Don’t forget to buy your tickets at any of the businesses participating in the Poker Run or at the Mercer Area Chamber of Commerce. Tickets are $1 each or 6 for $5.  Drawing will be at 3pm on Wednesday, October 16, 2019.

50/50 Raffle 2018 Winner

$728.50 to Doralyn Thomas, Hurley WI

Raffle Tickets

Photo Gallery

For More Information

Mercer Chamber of Commerce

5150N Hwy 51
Mercer, WI 54547

Tel: 715-476-2389
Visit Website

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